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Communicating with Customers in a Time of Significant Uncertainty

Join Dawn Bovasso, seasoned Content Strategist, and Pavithra Counsell, Principal Designer and Content Strategist at Cantina Consulting, as they discuss content strategy and building stronger relationships between brands and their consumers.

With COVID-19, brands that have traditionally relied on a multi-channel communication plan are suddenly finding themselves armed primarily with their digital channels. Meanwhile, the stress and anxiety of the pandemic and the current social moment are affecting the information customers are looking for.

In this webinar, they will explore:

  • Optimal communication strategies in uncertain times
  • The power of empathy in communicating with customers
  • Inclusive content strategy in the time of #BLM, #MeToo, and others

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