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Crafting Innovation

What we do

We help you crack the code on innovation

Cantina crafts innovative experiences, products, and services for a connected world. We help organizations solve complex, and transformational initiatives making them indispensable to their customers. We are a community of strategists, designers, engineers, and project managers who rise to the needs of our clients.

Our expertise includes Artificial Intelligence & Machine Learning, Augmented Reality & Virtual Reality, Blockchain, Customer Research & Insights, Experience Design, Innovation Strategy, IoT, Service Design, and Voice UI. Take a look at some of our work:

Putting Patients and Providers at the Center

LABCORP

Putting Patients and Providers at the Center

Labcorp is a leading global life sciences company that provides vital information to help doctors, hospitals, pharmaceutical companies, researchers and patients make clear and confident decisions. We created a streamlined patient experience that reduced friction, increased satisfaction and set the groundwork for innovative adaptation in the face of the Pandemic.

See case study

Transformation through Customer-Centricity

SES

Transformation through Customer-Centricity

SES is one of the world's leading satellite owners and operators with over 70 satellites in both geostationary and medium Earth orbits.

See case study

The Member Experience Opportunity

Digital Credit Union

The Member Experience Opportunity

We worked with DCU to overcome disruptive risks by undertaking ethnographic member insights research.

See case study

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Our Approach

Innovation isn’t magic, but the result of disciplined, smart craft

Over the years, we’ve seen companies make costly mistakes. In response, we’ve developed a proven approach to help business leaders make better decisions and accelerate innovation no matter where they are in the product, service, or company lifecycle.

Methodology diagram

Friction kills customer experiences

Learn how Cantina is helping Charles Schwab, Empower, Fidelity and others eliminate friction to deliver world class experiences for their customers.

Explore our Financial Services Practice
Financial Services

Experience Strategy Cards

Unleash your team’s creativity with fun and practical methods to design experiences that your customers will love.

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Experience Strategy Method Cards

Our Insights

We are passionate about your success

We share our latest thinking in innovation, design, and technology to deliver true value to you, your business, and your customers.

AI and the Age of Decision Factories

Strategy

AI and the Age of Decision Factories

We are entering uncharted territory. Without a playbook, leaders will make mistakes when integrating AI into their organization. But, we see opportunity to finally break the logjam that's been holding back innovation and organizational resilience.

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Revolutionizing Pharma Growth: A Patient-Centered Innovation Strategy

Strategy

Revolutionizing Pharma Growth: A Patient-Centered Innovation Strategy

The pharmaceutical industry is facing headwinds to growth. But, there’s one approach that can drive innovation both inside the organization and in the market.

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A Conversation with Indi Young on Challenging Assumption and Bias

News

A Conversation with Indi Young on Challenging Assumption and Bias

Join us for a conversation with Indi Young. Her way of approaching the problem space allows teams to truly pay attention to people, without letting cognitive bias and assumptions creep in.

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