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Jocelyn Fassett

SVP, Client Strategy & Engagement


Hi, I’m Jocelyn. I joined Cantina in 2014 and have held three different positions since then; Principal Consultant, Senior Vice President of Practice Development and now Senior Vice President of Client Strategy and Engagement. In my current role, I focus on our clients’ successes and optimize how we work together to achieve great results. Throughout my 20+ year career in marketing technology and consulting, I have been fascinated by the rapid pace of change and disruption that occurs in our clients’ businesses. I’ve been fortunate to work with great brands tackling these issues such as American Express, AstraZeneca, P&G, Empower Retirement, General Motors, and Putnam Investments.

In my downtime, I enjoy traveling and hiking with my dog, Murphy. I also volunteer with Sweet Paws Rescue, helping dogs find better lives in their forever homes.

Favorite Quote

If you don’t like the road you’re walking, start paving another one.

Dolly Parton

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