Hi, I'm Clark. As the Vice President of Marketing at Cantina, I'm tasked with promoting the company’s experience in strategy, design, and development through new and proven marketing channels, tailoring a unique marketing and brand positioning strategy in an ever-crowded tech sector. I do that by building a high performing marketing function across content marketing, event marketing, social, SEM, SEO and web experience.
I'm a champion of an agile, data-driven approach to marketing for continuous improvement and evolving programs over time with better results. I have a decade of experience in marketing, having produced campaigns for brands like Facebook, Chipotle, News Corp, and Pfizer.
"A person who is terrified is a person who has not yet given up.” — from "The Futurist" by James P. Othmer
Areas of Experience & Interest:
Marketing strategy, brand positioning, basic HTML and CSS, social ad platforms (Twitter and LinkedIn), and content marketing.
Other Fun Facts:
To the shock of my parents (and doctor), I came into this world sleeping. I’m a self-proclaimed museum junkie; having been to over 70.
B.S., Communications - Syracuse University