Video User Experience and Delivery
Video is now integral to delivering marketing ROI, and businesses have been learning as they go what works and what doesn’t. Experienced firms are now making the leap to centralized video infrastructure to concentrate and simplify multiple video implementations. Centralization also helps manage syndication, improve search optimization and provides a richer, more engaging experience to customers and prospects.
Cantina helps organizations understand, plan, and implement an optimal approach to the design and deployment of enterprise-wide online video technologies and solutions based on business and functional needs.
Video Solutions
- Assessment, Program Planning, Prioritization and Educational Workshops
- Enterprise Video Management and Online Video Provider Consulting
- Content and Asset Management Integration / Content Ingestion
- Mobile Video Integration
- Advertising Integration
- Connected TV
- Player UI Customization and Skinning
- Video Analytics Integration
- Video Integration with Top web Frameworks including Ruby on Rails, Groovy on Grails, .NET, and Java-based Frameworks
Case Studies
VEVO Optimization
To ensure adoption of the online video service, VEVO turned to Cantina to ensure that its implementation was sound and able to support the anticipated global audience at site launch. Read case study
Philips Product Carousel
Philips engaged Cantina to create an online video experience to reach and engage North American customers to increase brand awareness and promote its portfolio North American consumer products. Read case study